BettsHD Introduces New Flexible, Scalable POS Program

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Fresno, Calif.- (July 30, 2014) – BettsHD has announced the availability of “BettsHD Profit Creator™” a new point-of-sale (POS) program. This flexible, scalable POS program is designed to help customers accelerate sales and increase profits.

“Since we rebranded the division as BettsHD in 2013, we have been creating new support materials for customers to display at their retail locations,” said Bill Betts, vice president, Betts Company. “We believe attractive point-of-sale materials support a successful marketing program and our new program allows customers to pick and choose the right POS assets that fit their profile.”

The BettsHD Profit Creator includes premium, standard and barrel product displays, banners, posters, counter mats, window clings, notepads and pocket size USB drives, along with the company’s Popular Parts Guide, marketing brochure and pin point cards. Other marketing materials will be added to the program, as needed. 

BettsHD Profit Creator is available directly from BettsHD. For more information, contact us.

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About BettsHD

BettsHD is a single, reliable source for safety-related products focused on heavy duty tractor/trailer applications, including mud flap hangers; conspicuity solutions; quarter, poly and metal fenders; bracket kits and accessories; application solutions; and custom design/manufacturing. BettsHD has been a leader in spray-suppression products and fenders for nearly 60 years and holds numerous patents, including the first patent granted on spray suppression mud flap hangers in 1954. BettsHD is one of three operating divisions of Betts Company, a six-generation family owned company established in 1868.

About Betts Company

For over 145 years and during six generations of continuous family ownership, Betts Company has practiced daily the mission of its founder and decorated spring maker William Michael Betts I – “Building Well, Serving Better.” From its proud beginning as the first spring manufacturer in the Western United States, Betts has developed into a diversified concern that serves heavy duty transportation, aftermarket automotive and other industrial sectors with innovative, patented products made in the USA. For more information, visit